> ## Documentation Index > Fetch the complete documentation index at: https://docs.alana.shopping/llms.txt > Use this file to discover all available pages before exploring further. # optimization scores > understand how Alana rates your product content and how to improve your scores ## what are optimization scores? Every product in Alana gets a quality score. This score measures how complete, optimized, and brand-aligned your product content is. **Scores range from 0 to 100:** * **0–40** β€” Red πŸ”΄ (needs work) * **41–70** β€” Yellow 🟑 (good, but room to improve) * **71–100** β€” Green 🟒 (excellent) The score is calculated across four dimensions: *** ## the four score dimensions ### 1. completeness Does your product have all the essential information? **What it measures:** * Title present and filled in * Description present and filled in * At least 3 bullet points or features listed * Category and subcategory assigned * Price filled in * High-quality product image uploaded **Why it matters:** Incomplete product information confuses customers and hurts SEO. Search engines prefer detailed, complete product pages. **How to improve:** Fill in all the fields on your product page. Even if some are optional, completing them helps your score and helps customers. ### 2. SEO quality How well is your content optimized for search engines? **What it measures:** * Relevant keywords naturally present in title and description * Meta description filled in and optimized * Heading hierarchy is correct * URL slug is SEO-friendly * Internal links present (if applicable) * Alt text on images **Why it matters:** Better SEO means your products show up in search results. That brings more potential customers. **How to improve:** * Use your target keywords naturally in the title and description * Fill in the meta description (the snippet that shows in search results) * Make sure product images have descriptive alt text ### 3. brand alignment Does your content sound like *your* brand? **What it measures:** * Content uses your brand's tone and voice * Key brand values are reflected (if applicable) * Terminology matches your brand guidelines * No generic or clichΓ© language * Audience is the right fit for your brand **Why it matters:** Consistent brand voice builds trust and recognition. Customers get a clear sense of who you are. **How to improve:** * Make sure your **[brand voice and tone settings](/help/brands/ai-voice-and-tone)** are fully configured * Review AI-generated content and edit it to feel more authentically *you* * Avoid generic product descriptions β€” personalize them ### 4. readability Is your content easy for humans to read and understand? **What it measures:** * Sentence length is varied (not all long, not all short) * Paragraphs are short enough to scan * Technical jargon is explained or minimal * Clear structure (headings, bullet points, etc.) * Language is accessible to your target audience * No run-on sentences or confusing phrasing **Why it matters:** If customers can't quickly understand what you're selling and why, they'll leave. Readability keeps them engaged. **How to improve:** * Use short, punchy sentences * Break up long descriptions with bullet points * Avoid overly technical language unless your audience is technical * When Alana generates content, it usually optimizes for readability already *** ## viewing your scores **To see optimization scores for a single product:** 1. Open the product 2. Look for the "Optimization Score" widget (usually on the right side or top) 3. You'll see your overall score and individual scores for each dimension **To see scores across all products:** 1. Go to **Analytics** or **Products** (depending on your workspace layout) 2. You may see a table or dashboard showing all products and their scores 3. Sort by score to identify products that need improvement *** ## the AI can help you improve When you generate AI content, Alana already considers these four dimensions: * It fills in missing content (improves **completeness**) * It naturally includes SEO-relevant keywords (improves **SEO quality**) * It uses your brand voice (improves **brand alignment**) * It writes in a clear, scannable style (improves **readability**) If a score is low, generating AI content for that field often helps significantly. *** ## improving low scores: a quick guide | Dimension | Red πŸ”΄ Fix | Yellow 🟑 Enhance | | ------------------- | ------------------------------------------------------------------- | --------------------------------------------------------------------- | | **Completeness** | Fill in all required fields. Upload product images. | Add more details: materials, dimensions, shipping info. | | **SEO Quality** | Add target keywords to title/description. Fill meta description. | Use semantic keywords, add internal links, write longer descriptions. | | **Brand Alignment** | Use Alana to generate content that matches your voice. | Edit generated content to be more distinctive. Update brand settings. | | **Readability** | Break long descriptions into shorter paragraphs. Use bullet points. | Vary sentence length. Remove jargon. | *** ## can I ignore low scores? Your scores are *guidance*, not requirements. If a product has a red completeness score but you've intentionally kept it minimal, that's your choice. However, products with higher scores typically: * Perform better in search results * Convert better (customers have more info to make decisions) * Build more trust * Stand out from competitors Aim for green 🟒 scores, especially for your best-selling products. *** ## learn more * **[Generating AI content](/help/ai/generating-content)** β€” use AI to boost your scores * **[Editing AI suggestions](/help/ai/editing-ai-suggestions)** β€” personalize content to improve brand alignment * **[How Alana's AI works](/help/ai/how-ai-works)** β€” understand how scores factor into content generation