Skip to main content

Creating a catalog

Every product in Alana Shopping lives inside a catalog. Create one to start organizing your products:

Publishing workflow

The recommended workflow for managing product content follows a fork-edit-merge pattern:

Publish a catalog

Once published, the catalog’s products appear in the public feed at /api/catalog/products.

Fork for editing

Merge changes back

Batch actions

Run pipeline stages in bulk from the catalog view or via API:
  • Normalize (Silver) — field mapping, duplicate detection, image URL validation for a selection or entire catalog
  • Analyze (Gold) — optimization scoring across 7 rubric stages, produces score + gaps list per product
See Batch Actions and the Pipeline API for full reference.

Pipeline settings

Customize how Silver and Gold process your products:
  • Silver field mappings — map source column names to Alana schema fields
  • Gold scoring weights — adjust weights per rubric stage (identity, content, media, etc.)
  • Auto-trigger — automatically run Silver after Bronze, or Gold after Silver
See Pipeline Settings for the full configuration guide.

Score evolution tracking

The optimization score is tracked over time in score_history. Use this to measure the impact of content improvements — before and after running AI enhancement or batch normalize.

Catalog statistics

Each catalog tracks key metrics that help you assess content quality:
  • Total products — how many products are in the catalog
  • Feed-ready count — products that pass all validation rules
  • Average optimization score — mean quality score across all products
  • Score distribution — breakdown by excellent/good/warning/poor bands
  • Last published — when the catalog was last pushed live
Aim for 100% feed-ready products before publishing. Run Batch Gold first to identify which products need the most attention.
Last modified on March 18, 2026